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GoPro Ships HERO10 Action Camera

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GoPro is shipping the new HERO10 action camera. Equipped with a new GP2 processor, it can capture video at 5.3K with 60fps, 4K at 120fps, and 2.7K at 240fps. Still are 24MP and it has upgraded Hypersmooth Stabilization.

The HERO10 is shipping now, priced at $399.98 with an included one-year GoPro Subscription or $499.99 without a subscription.

Press release

GoPro’s New HERO10 Black Camera Delivers Breakthrough Image Quality and 2X Speed with Ease

SAN MATEO, Calif., Sept. 16, 2021 /PRNewswire/ – Today, GoPro (NASDAQ: GPRO) announced its new flagship camera, HERO10 Black, which features the company’s new high-performance GP2 processor. GP2 delivers breakthrough image quality and blistering video frame rates that enable HERO10 Black to capture life-like 5.3K video at 60 frames per second, 4K video at 120 frames per second and 2.7K video at an incredible 240 frames per second. The new processor also enables HyperSmooth 4.0 video stabilization, setting a new bar once again and all but ensuring HERO10 Black captures the smoothest shake-free video you’ve ever seen from any camera, regardless of price.

GoPro’s New HERO10 Black Camera Delivers Breakthrough Image Quality and Speed with Ease. The Powerful New GP2 Processor Delivers 2X Faster Video Frame Rates and Next Generation Image Quality with Stunning 5.3K Video at 60FPS Provides 91% More Resolution Than 4K.

HERO10 Black boasts higher resolution 23 megapixel photos, improved low-light performance and a significantly snappier user interface—all thanks to the increased performance of the camera’s new GP2 processor.

HERO10 Black is also cloud connected—when plugged in to charge, the camera will automatically upload recently captured footage to your GoPro cloud account. This feature, along with unlimited cloud backup of your GoPro footage at original quality, is available for GoPro subscribers for $4.99 a month or $49.99 a year.

HERO10 Black is available at GoPro.com for $399.98 with an included one-year GoPro Subscription or $499.99 MSRP without a subscription.

Existing GoPro subscribers can purchase a value-added HERO10 Black + Accessory Bundle at subscriber-exclusive $399.99 pricing on GoPro.com, representing subscriber savings of $150. The accessory bundle includes an extension grip with tripod, a magnetic clip mount, a spare battery plus a 32GB SD card.

HERO10 Black is one of the most impressive cameras in the world, regardless of price,” said Nicholas Woodman, GoPro founder and CEO. “Congratulations to our product and engineering teams on creating such a worthy 10th edition of our beloved HERO camera.”

Breakthrough Image Quality and Video Stabilization HERO10 Black’s all-new GP2 processor combines with an ultra-high resolution 23.6 megapixel sensor to enable shockingly life-like image quality. The camera’s highest video resolution of 5.3K delivers 91% more resolution than 4K and 665% more resolution than 1080p HD at an impressive 60 frames per second—allowing for fluid playback and 2X slow motion. 4K video can be captured at 120 frames per second (4X slow motion) and 2.7K video can be captured at 240 frames per second (8X slow motion).

The new GP2 processor also enables improved video algorithms featuring local tone mapping (LTM) and 3D noise reduction (3DNR) that capture finer detail, more realistic textures and better contrast—even in low light.

In addition to 23 megapixel photos, HERO10 Black enables 19.6 megapixel video stills to be pulled from 5K 4:3 video at 30 frames per second and 15.8 megapixel video stills from 5.3K video at 60 frames per second—ideal for capturing amazing still images of sports and fast-paced activities.

GoPro’s shockingly good in-camera video stabilization gets an upgrade to HyperSmooth 4.0, ensuring that HERO10 Black smooths out even your most shake-ladened experiences. HERO10’s in-camera horizon leveling feature benefits from an increased tilt limit of 45° in high-performance settings, up from 27°, making even your most chaotic video footage look professionally smooth and steady.

Faster Access to Your GoPro Content

HERO10 Black offers three ways to conveniently access your photos and videos, including:

Plastic-Free Packaging with Reusable Case

GoPro is committed to environmentally conscious, plastic-free packaging for all of its products. HERO10 Black’s packaging isn’t even packaging per se, rather it’s a high-quality, durable travel case that’s designed to fit additional GoPro mounts and accessories.

We’re as committed to reducing GoPro’s impact on the environment as we are to producing the world’s most versatile cameras and imaging software solutions,” said Woodman.

HERO10 Black Features:

For the fourth year in a row, GoPro is challenging its users to create the launch highlight reel for its new flagship camera. Open exclusively to owners of HERO10 Black, the Million Dollar Challenge will award an equal share of $1,000,000 to entrants whose video clips are chosen for the HERO10 Black Million Dollar Challenge video that will be released in December 2021.

Beginning today, HERO10 Black users are invited to capture and submit their video clips for consideration to the Million Dollar Challenge on GoPro.com/MillionDollarChallenge. Submissions close Dec. 1 at 11:59PM PT.

Subscribing to GoPro

With a GoPro Subscription, customers enjoy the ultimate HERO10 Black experience:

The GoPro subscription is available for $49.99 annually or $4.99 a month.

Global Availability

HERO10 Black is available at GoPro.com for $399.98 with an included one-year GoPro Subscription or $499.99 MSRP without a subscription.

Existing GoPro subscribers can purchase a value-added HERO10 Black + Accessory Bundle at subscriber-exclusive $399.99 pricing on GoPro.com, representing subscriber savings of $150. The accessory bundle includes an extension grip with tripod, a magnetic clip mount, a spare battery plus a 32GB SD card.

GoPro’s other cameras include its dual-lens 360° MAX camera at $399.98 with an included one-year GoPro subscription or $499.99 MSRP without a subscription; HERO9 Black at $349.98 with an included one-year GoPro subscription or $399.99 MSRP without a subscription; and HERO8 Black at $279.98 with an included one-year GoPro subscription or $299.99 MSRP without a subscription.

Visit GoPro.com to shop the new GoPro lineup and learn more about HERO10 Black here.